A daily ritual
Your message arrives within a familiar reading habit, where subscribers have already chosen to pay attention.
Advertising with The Good Daily
Reach an audience looking for good, beautiful, meaningful, and human stories.
Put your brand inside a positive daily ritual, with thoughtful newsletter placements designed to earn attention and protect reader trust.
Connect with 156K subscribers and a 64% open rate.
An audience that pays attention
A daily ritual for 156K subscribers.
The Good Daily is a positive media company centered around a daily email newsletter. Our readers arrive by choice and stay for stories that add something worthwhile to their day.
156Ksubscribers and total audience
64%open rate
1%click-through rate
89%female audience
73%age 55+
50,000guaranteed impressions per send for each contracted newsletter placement
Age distribution
73%of The Good Daily audience is age 55+
- 18–242%
- 25–349.9%
- 35–4414.6%
- 45–5416.2%
- 55–6426.5%
- 65+30.8%
Household income
Among readers who disclose household income:
42% earn $100k+
Denominator: readers who disclosed household income
Product interests
In good company
Brands that have joined the conversation.
A considered mix of organizations has met our readers through campaigns shaped around relevance, usefulness, and trust.
BetterHelp
Dollar Flight Club
Money.com
Cash App
Babbel
Rosetta Stone
Knix
SelfPublishing.com
Ora Organics
Ethos
Insurify
Kiva
Beam
Hiya Health
VelaSleep
Representative past and current campaign partners.
Why it works
Attention with context.
Newsletters meet readers in a personal, intentional space. That creates a higher-trust, higher-attention placement than a social ad competing in an endless feed.
Editorial alignment
We introduce mission-fit brands with useful context, so the partnership feels relevant to the reader.
Built to learn
Clear package scopes create a practical path from first test to sustained awareness and authority.
Campaign packages
Choose your starting point.
Choose a package based on your budget and goals, then submit your details by email. Growth, Authority, and Takeover campaigns extend beyond the inbox with permanent evergreen editorial-style sponsored stories on thegooddaily.co, with original-source and brand disclosures as appropriate, plus placement on thegooddaily.co/insta-links. The Good Daily team will review your request and follow up asynchronously by email.
Sponsor fit guardrails
Trust is non-negotiable.
- Clear value for a curious, largely female 35+ audience
- Truthful, supportable language without exaggerated claims
- Useful products, services, and ideas we can introduce with confidence
The best partnerships feel like genuine recommendations, not interruptions. We protect that feeling for readers and sponsors alike.
Start your campaign request
Tell us what you are planning.
Choose a package, add your goals and timing, then send your request securely to hello@thegooddaily.co. The team will review it and follow up asynchronously by email.